Google analytics statistics explained
An explanation of the terms used in Google Analytics reports.
Visits
Visits represent the number of individual sessions initiated by all the visitors to your site. If a user is inactive on your site for 30 minutes or more, any future activity will be attributed to a new session. Users that leave your site and return within 30 minutes will be counted as part of the original session.
Pageviews and unique pageviews
Pageviews
A pageview is defined as a view of a page on your section of dorsetforyou.com. If a visitor hits reload after reaching the page, this will be counted as an additional pageview. If a user navigates to a different page and then returns to the original page, a further pageview will be recorded.
Unique pageviews
A unique pageview is the total number of distinct visitors to your web page. A visitor is counted only once per browser session.
Bounce rate
The percentage of visitors who "bounce" away to a different site after viewing only one page rather than continuing on to other pages within the same site for example:
Mr Smith searches for "Weymouth Relief Road" in Google. He then selects the Weymouth Relief Road homepage on dorsetforyou.com from the search results. He looks at that page only and then leaves the site.
Exit rate
The percentage of visitors who leave the site from that page but will have visited other pages on the site for example:
Mr Smith searches for "Weymouth Relief Road" in Google. He then selects the Weymouth Relief Road homepage on dorsetforyou.com from the search results. Mr Smith looks at that page and then selects the "Geology page" after the Geology page he looks at the "what has been found" page and then leaves the site. The "what has been found page" is where the exit was recorded.
on your device. The sole purpose of this small file is to remember your location the next time you visit Dorsetforyou.com so you won't need to enter it every time you visit. 
