Skip Navigation

Browse our services

Related Links

No excuse

'No excuse' is a project aimed at reducing the number of people killed or seriously injured on Dorset's roads.

What is 'no excuse'?

'No excuse' is a carefully researched project that delivers additional traffic enforcement, publicity and education programmes aimed at reducing the number of people killed or seriously injured on Dorset's roads. Dorset County Council is one of the partner agencies involved in the project and its road casualty reduction performance up until 2009, wasn't as good as many other local highway authorities in England. In order to address this, the county council, together with other Dorset Road Safe partner agencies, developed 'no excuse'. Launched on 15 January 2010, it combines evidence-led high-profile additional enforcement with a carefully planned long-term publicity and education programme that aims to positively influence motorists' attitude and behaviour.

For more information see:

What does the 'no excuse' project target?

The 'no excuse' project focuses on influencing the behaviour of four specific groups:

  • Car drivers (particularly young male drivers)

  • Car passengers

  • Motorcyclists

  • Business/delivery drivers

The key target behaviours to be addressed are:

  • Mobile phone use whilst driving

  • Non wearing of seat belts

  • Bad, dangerous and careless driving

  • Drink and drug driving

  • Inappropriate speed

Casualty statistics

The latest statistics comparing the 18 month period before and after the launch of 'no excuse' on 15 Jan 2010, show an encouraging turnaround in performance, with Dorset County Council's area showing a 25% fall in the number of people killed and seriously injured (KSI).

See the latest available rolling annual casualty data:

Rolling annual KSI casualties Jan 2009 to latest available month (pdf, 1Mb) (opens in a new window)

For further information, please visit our collision and casualty statistics page.

Publicity material

Test how quick your reactions are by downloading and making your own 'no excuse' reactor card (pdf, 4Mb) (opens in a new window) !  See how to use your reactor card (pdf, 207kb) (opens in a new window) .

Prince Michael International Road Safety Award

The 'no excuse' project has won a prestigious Prince Michael International Road Safety Award.  Read the Dorset Road Safe  press release (pdf, 139kb) (opens in a new window) or find out more about the Prince Michael International Road Safety awards (opens in a new window) .

© County Council

Powered by GOSS iCM
Feedback Form (opens in a new window)